Made by us.
For you.

American-made Personal Care

from our door to yours

Expert Customer Service

Made by us. For you.

No Animal Testing

Free Shipping all Orders

All Natural Ingredients

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It's time to snag your
AP Spring Bundle


Our new favorite t-shirt teams up with our favorite deodorant 4-pack

Your choice of crew or v-neck, in charcoal, burgundy or navy

Choose any four scents of our 5-star rated deodorant

ALL FOR $50 (SAVE $10)

Shop our most popular deodorant 4-pack


Build Your Own Natural Deodorant 4-Pack – $35

Save even more with a custom subscription – $30

Scents for
every body.


Original Formula, Sensitive Skin, Bio-Tubes & Travel. All your favorites in one place.

Featured Collections

  • Deodorant
  • Aftershave
  • Beard Balm
  • Pomade

The AP Story


How a former middle school science teacher made his move from education to founding a natural deodorant and personal care brand on his family farm in southwest Wisconsin.

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#goconfidently