Beginner's Guide to Natural Deodorant

by American Provenance

Table of Contents


If you are curious about making the switch to natural deodorant, or haven't quite found the best natural deodorant for your body type, we have put together this guide to all things natural deodorant. Check it out to get all of your natural deodorant questions answered! 

Hand Holding Natural Deodorant

What is natural deodorant?

Natural deodorants are not chemical-free deodorants. It’s easy to think that chemicals are bad, but in reality everything you touch is made out of chemicals. Natural deodorants are however, made with naturally derived ingredients and 100% natural deodorants stay away from harsh chemicals. Many people prefer using products with ingredients you can actually pronounce or recognize, which is why there is such a draw to natural products. Instead of using aluminum compounds to block your pores like antiperspirants do, natural deodorants use coconut oil, cornstarch, arrowroot powder, natural waxes and other recognizable ingredients to help you smell fresh and for a bit of moisture control.

Not all natural deodorants are created equally, and the marketing surrounding natural products can be misleading. You might think you are buying something that is natural, but when you flip to the ingredient list, it is still filled with countless unrecognizable and synthetic ingredients. Greenwashing is very common in the natural food and product space, so as consumers it’s important to do your own research to make sure you are actually getting the natural product you think you are buying.


Why is natural deodorant so popular?

Over the last decade natural deodorant has become increasingly popular. With the movement away from processed foods to natural and organic alternatives, the personal care industry followed closely behind. We were finding out that some of the ingredients used in our favorite products weren’t great for us or had some potentially alarming side effects. Whether or not there are negative health outcomes associated with unrecognizable ingredients, more people are erring on the side of caution and eliminating products with those ingredients.

Natural products continually pop up on the market, but you need to be a conscious consumer and be wary due to lack of FDA regulations. Natural deodorant and other natural products are very popular which has led many companies to jump on the natural product bandwagon. The term “natural” isn’t regulated by any agency so it can be used freely even if only one ingredient is derived from nature.

The United States is far more lax on their regulations of personal care products, and while other countries have 1000+ ingredients banned from their products, we in the US are still allowed to use them. In the US we believe that an ingredient is safe until proven otherwise, so it could be years before finding out that an ingredient we have been using everyday is actually giving us negative health outcomes. The transition to natural deodorant and other natural products is a great sign that consumers are starting to make more informed decisions about what they are consuming on a regular basis.

Woman Holding Natural Deodorant

What is the best natural deodorant?

The best natural deodorant is different for everyone and it’s a difficult question to answer due to the fact that each person has an unique body chemistry. It may be a trial and error process for you to find the best deodorant for your specific chemical makeup. Our Natural Deodorant has great customer reviews and is 100% natural. 

While you may be asking this question in search of a great brand of natural deodorant, it’s important to note that the best natural deodorants aren’t going to mislead you. The hardest part about making the switch to a natural deodorant is finding the one that's right for you. Since the world of naturals isn't federally regulated, you'll want to make sure to look for formulas that are aluminum-, paraben-, phthalate-, and sulfate-free if you're trying to go for a cleaner alternative. The best natural deodorants are actually 100% natural, use minimal ingredients, don’t contain “fragrance” or “natural fragrance”, and aren’t filled with unnecessary ingredients like water. 

The natural product market has become saturated with all of these companies wanting to profit off of natural products when they are the ones that have been using questionable ingredients for years. As a consumer you have the power to shop for the best product that ticks all the boxes that are important to you. Whether it’s price, packaging, ingredients, or company mission, you are in control of which companies you are supporting.  Here at American Provenance, we know our product won’t work for 100% of the people that purchase it, which is why we offer full refunds within 30 days of your purchase. This will give you enough time to try the product out and see if it works with your body or not. 

Are natural deodorants antiperspirants?

An antiperspirant is a personal care product that you apply to your underarms to actively prevent you from sweating. The word itself when broken up means ‘against sweat.’ Aluminum based ingredients such as aluminium-zirconium tetrachlorohydrex gly and aluminium chlorohydrate are the active ingredients in antiperspirants and are what prevents your body from releasing sweat.

A deodorant is similar to an antiperspirant in that it is also a personal care product that is applied to your underarms. However, deodorants differ because they aren’t actively trying to prevent your body from sweating, they are used to prevent body odor. The word itself when broken up means ‘remove odor.’ Our Natural Deodorant uses baking soda as the deodorizer in the formula. Natural deodorants do contain ingredients such as natural waxes and different natural powders to help with moisture control. While these ingredients aren’t preventing your body from sweating, they are there to help aid in moisture control.

Check out our blog post about the differences between the two.

Man Holding Natural Deodorant

Will you sweat from using natural deodorant?

If you're making the switch from an antiperspirant to a deodorant, know that your underarms may be a little more wet than usual. While the transition period looks different for everyone, know that your body is realizing that it is able to sweat for the first time in a while, and it will kick it into overdrive a bit.

Once the transition period is over, your body does get used to it and you will not sweat as much. Natural deodorants are not antiperspirants, so they aren’t actively stopping your body from sweating. The ingredients used in natural deodorants have come a long way over the years, and there are many natural powders and waxes that help with moisture control. Sweating is your body’s way of regulating temperature, it’s a natural process, so we don’t want to stop that from happening, just help control the moisture once it’s there.

How does natural deodorant work?

There has been a lot of innovation in the natural deodorant industry over the last several years. While we are all familiar with the stinky stereotypes of previous natural deodorants, smelling bad while using them is a thing of the past. Our formula uses baking soda as the deodorizing agent. Just like you put a box of baking soda in the refrigerator to help with odor control, we use it for the same reason in our deodorant. 

Baking soda has great deodorizing properties which is why we choose it for our original formula. However, there are people who react negatively to baking soda, their body chemistry can’t tolerate the alkalinity of the baking soda, so we do have a sensitive skin version as well that uses magnesium hydroxide as the deodorizer. We are firm believers that the best deodorizer out there is baking soda, while magnesium hydroxide helps with odor, it’s not as effective for controlling odor as baking soda.

Man Holding Natural Deodorant

Does natural deodorant cause irritation?

The active deodorizing ingredient in most natural deodorants is baking soda. Just like when you put a box in your refrigerator, it is used in many formulas as a deodorizer. Unfortunately, some people have a real sensitivity to this ingredient and over-exposure can cause redness and irritation. We don’t use any unnecessary ingredients or filler ingredients, so a couple swipes per arm a day will keep you feeling and smelling fresh. If you do experience redness or pain, discontinue use immediately and try another variety, like our sensitive skin version, or brand that doesn’t contain baking soda.

While this isn’t as common, some people do find that they can react to certain essential oils. We use essential oils in our formula for our different scents. Certain essential oils have different natural compounds in them that people can be allergic to. We choose to use essential oils in our products because the alternative is using hundreds of primarily synthetic ingredients to come up with scent profiles. Again, check the back of your natural products, if “fragrance” is listed on the label even if it’s “natural fragrance” you can be sure that there are non-natural ingredients lingering in your product.

Check out our blog post about irritation if you have more questions.

How much natural deodorant should I apply?

While it might seem like a silly question to ask, it’s actually an important difference between what you might be used to with conventional deodorant and antiperspirants. A good natural deodorant should only need 1-2 swipes per arm for application. Natural deodorants are more concentrated due to the minimal ingredients they use and they don’t add in all sorts of inactive ingredients or fillers. It’s important to flip over your product and check the ingredient list because water is a common ingredient that manufacturers add into products, but it doesn’t actually do anything for the efficacy of the product. 

Adding water into a product will require you to slather on more deodorant for desired results which means you will go through it faster and have to repurchase it sooner. A more concentrated product requires less product to do the same job, and it means it will last longer so you don’t have to buy it as often.

Hand Holding Natural Deodorant

Will natural deodorant stain your clothing?

Over-application may lead to staining of your clothes. Whenever we receive a note from a customer indicating staining on their clothing, we usually find out that it is caused by over application. Our deodorants leave minimal residue and are quickly absorbed by the skin, but if you do experience staining, we’ve found that using either baking soda or Oxyclean are very effective at removing these stains. Simply throw a ¼ cup of either into your washing machine and start a load of laundry. For tough stains, a bit of dish detergent directly to the stain and then hand washed is very useful. Remember, a swipe or two is all you need for all day protection, this includes the summer months as well. A swipe or two will do!

Check out our blog post about how to avoid and remove deodorant stains if you have more questions.

Do you need to do an armpit detox when switching to natural deodorant?

It's a myth that you need to go through a detox period. Any plugs that have been formed within the sweat glands by previous use of antiperspirants will slowly be pushed out of the glands over a week or so. That is not to say that you won’t have to adjust to using a natural deodorant if previously you have only used antiperspirants. You will sweat more using a natural deodorant because natural deodorants aren’t actively trying to stop your body from sweating like antiperspirants. Sweating is the way your body regulates temperature, it’s a natural process that natural deodorant isn’t trying to disrupt.

Natural Deodorant

Is it easy to make your own natural deodorant?

Making your own natural deodorant is a great option for some! Since you are the one putting your time into making it and buying the ingredients and packaging, it is typically much more cost effective. However, not everyone wants to buy the ingredients and packaging, and not everyone has the time to make a mess while trying to make a product that actually works. 

It’s easy to take ingredients and melt them down and mix them together, but finding the right ratios of which ingredients work best together is the difficult part. If you have time, we definitely support all of those out there that want to DIY!

If you are interested in making your own natural deodorant, check out our blog post on how to do it!

If you have a question that we didn't answer, please send us an email at