American Provenance Celebrates 5 Year of Making Natural Products

We are excited to be celebrating our 5th anniversary of bringing you natural products! While we didn’t expect to be celebrating this milestone during a global pandemic, we are so thankful to all of you for your overwhelming support to help keep our small business going!

To give back to you for all of your support over the last 5 years, we are offering a few specials that are running through Friday, May 22nd.

Save 25% off our entire website with code 5YEAR25.
Buy One Get One Free Bio-Tube Natural Deodorants. No Code Necessary.
Save 50% on all AP Merchandise. Mark downs are already reflected in the prices online.


Turning 5 is a monumental milestone, celebrating our growth and remembering where it all began to get to where we are today. American Provenance was founded by Kyle LaFond, a former middle school science teacher. The idea for the company originated from Kyle's concern over the questionable ingredients in the personal care brands used by his students. Frustrated by the chemical clouds of product infiltrating the school hallways, Kyle challenged his students to create their own personal care items without harsh chemicals. After years of experiments and improvements to his own formulas, he launched American Provenance from an updated machine shed on his fourth-generation family farm in Blue Mounds, Wisconsin. These roots matter, and are the anchor and guiding force for all we do today.

This last year was an exciting one for us. We moved to a larger facility that allows us to better serve our customers by making more products. While we have outgrown Kyle’s family farm for a larger production facility, we're still near the original farm and hold the same values we've had since day one. We are in business to provide high quality, minimal ingredient, 100% natural personal care products that are safe for every body. The market is saturated with natural deodorants, but what sets us apart is our commitment to making our own product in house. Our team individually hand crafts products from our facility in Blue Mounds, where we cook down shea butter, coconut oil, and beeswax into a base that we mix with essential oils into tubes and sticks. From sourcing natural ingredients and making our own products by hand to packing and shipping, we control the quality and consistency of everything that goes out the door. This is unique and a true source of pride. And with our manufacturing anchored in our own backyard, we're also able to provide good jobs to members of our local community.

In addition to moving to a larger facility, we've expanded our product offerings. Our Natural Deodorant remains a favorite amongst our customers, but our Natural Body Wash has become a close second! We also recently launched a nature-inspired skincare line, AP Botanics:

Acadia Day Serum
Katmai Night Serum
Saguaro Fizzing Face Mask
Rainier Body Oil

All of our AP Botanics products are formulated to be equal parts effective and effortless. AP Botanics products are gender-neutral, free of harsh chemicals and synthetic fragrances, which make them safe go-to products for the whole family.


Whether you’ve been with us since the beginning, or have joined us during this journey, we are happy you are here! Here’s to where we have come from and to what the future holds!

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